Meet the individuals that make up Smarty.
Smarty Team

Our values

We see the humanity of others and consider their needs, objectives, and challenges as we go about our work. We hold ourselves accountable for our impact on others as well as our results.
We actively develop our skills. We welcome the uncomfortable work it takes to master ourselves and our craft. We continuously learn, improve, and help others do the same.
Whether it’s traveling together or creating useful products together, it’s essential to have a good time. Even though we don’t take ourselves too seriously, we’re serious about providing value. Our desire and ability to create and deliver keeps things fun.

The Smarty Team

It's all about relationships.
Professional Bio
Fun Bio
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Derek Borsky
Derek Borsky
Enterprise Account Executive

Derek has always thrived in that space where technology, data, and experience intersect, whether by leading client strategy for a marketing research organization, or helping build a Fintech from startup to unicorn status. At Smarty, he gets to work alongside some of the most brilliant (and fun) people around to drive incredible value for our customers. In his spare time, he also loves exploring the beauty of the nearby mountains with his family, coaching youth sports, playing pickup basketball, VR gaming, and taking on home improvement projects.