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Ben Roden
Ben Roden
Product Marketing Manager

With more than 10 (but less than 12) years of marketing and communications experience, Ben is a creative force multiplier with a knack for transforming nascent ideas into powerful product stories and user-centric products.

Thanks to a background in journalism, Ben is a skilled interviewer and researcher. He loves to transform customer conversations into laser-focused content and product positioning strategies. He’s passionate about customer advocacy and thrives when connecting users with solutions to the problems that keep them up at night.

A veteran of the tech startup world, Ben has a Swiss–Army-skillset encompassing everything from product design and copywriting to media relations and brand strategy.  As a marketing leader, Ben has a track record of increasing the credibility, visibility, and valuation of successful tech brands.

All posts by Ben Roden - Product Marketing Manager

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By Ben Roden on October 2, 2024
Well, whaddya know, it’s that time again: National Smarties® Day! You’re probably thinking, “I honestly can’t believe Smarty®, my favorite address verification company, has its own day celebrated on a national scale. ” And if you’re thinking that, let me congratulate you on your finely tuned instincts—the existence of such a day strains belief. We’re talking about Smarties, the candy, people. You know, those tart, powdery discs that resoundingly answer the question, “What if chalk, but delicious?” Care to learn more about National Smarties Day? You’re in luck—there's plenty to unwrap.