Wes oversees all marketing efforts that are non-search related at Smarty. If you've received one of our fun emails or perhaps a gift in the mail from Smarty, you can thank Wes and his creative approach for it! Prior to Smarty, Wes worked for several years at TestOut as a Product Marketing Manager and Demand Generation Manager where he helped TestOut grow exponentially. He also worked at Certiport as a Product Marketing Manager where he helped create strategic marketing plans and drive demand for technical certification programs offered by global technology enterprises including several fortune 500 companies. Wes has an incredible ability and years of experience in finding fun ways to convey value and solutions to customers, and Smarty is better for it!
All posts by Wes Arnold - Product Marketing Team Lead
Handling address data is such a routine occurrence for health insurance providers that it’s not the first thing that would come to mind as being a liability. However, the reality is that discrepancies and inaccuracies in address data can have far-reaching consequences, posing serious privacy and compliance risks. Healthcare fraud, reputational damage, and financial penalties are just a few examples of the potential hazards. In this article, we’ll delve into three common types of privacy and compliance risks resulting from incorrect or incomplete address data.
When it comes to physical health, sometimes the smallest things can have a big impact. A microscopic virus or a small injury can develop into a life-threatening infection before you even know it’s there — and conversely, a tiny pill or ointment can save a life. The little things matter when it comes to health data, too. In particular, address data is a small part of a patient profile that can have far-reaching effects if it is incorrect or incomplete. Address data is a key information point at the center of billing and communication with patients, and even a slight mistake in an address—a missing unit number or a misspelled street name—can make mail undeliverable.
Ever since the first Blue Cross health insurance plan was provided to Texas schoolteachers in 1929 for a monthly fee of $6, health insurance providers have formed the backbone of the American healthcare system. Today, as that system faces ongoing scrutiny, health insurance providers are still at the heart of the action, striving to connect patients to the highest possible quality of care while navigating significant changes including rising costs, digital transformation, medical advances, customer expectations, and ever-present regulations.
Insurers know the colossal importance of being accurate. A simple error could create an outstanding difference in results. At the same time, the customer wants speed. The modern lifestyle is fast paced, and any need that isn't met instantly is an inconvenience. Businesses and their investors need to find the most efficient solutions to providing accuracy, without slowing down the near instant return to the customer. Accurate Risk Assessment and Faster Quotes In today's insurance world, where convenience is king, the fastest quote wears the crown.
Parcel shipping costs have been rising since 2020. We’ve all seen inflation on the consumer end, whether we’re checking out online or paying at the gas pump. And skyrocketing freight rates have made headlines. Today, we’re going to focus on the impact of the increasing cost of shipping on your business and what you can do about it. But don’t lose hope—while we’re going to explore climbing shipment costs in this article, we’ll also chat about what your business can do to make shipping more efficient.
QGIS is an open-source GIS (geographical information system) platform that helps millions of users throughout the world map, visualize,and share geographic information. Use cases range anywhere from mapping water usage to selecting new retail store locations. It's a highly capable tool for GIS professionals, and it's free. Because QGIS is open source, individuals and organizations are free to build and offer plugins to help users accomplish specialized tasks. This extensive library of plugins offers users a wide range of tools that allow them to build maps for very specific needs.
Many businesses now collect data online. One could argue that it is nearly impossible to succeed in modern business without some sort of online portal in which there is an exchange of information between the provider and the customer. But how do you ensure that the information being input by the customer (or potential customer) is accurate? While there is no way to ensure that Bobby Duncan doesn’t put “Sammy Sosa” in the name line on a form, there IS a way to ensure that he’s putting in a valid mailing address for you to mail his package to.
For address validation, an international address lookup is the process of matching foreign addresses against the local authoritative postal databases to ensure they are real and mailable. The process commonly corrects typos, parses the addresses into its component parts and standardizes it to match countries' approved formats. The task of looking up and combining data sets for thousands, or even millions of international addresses is a daunting one. Just trying to keep track of each country’s valid address format alone, is a time-consuming challenge.