Address Data Masterclass Webinar Recap

 • 
May 23, 2022
WEBINAR RECAP: In this recap, we’re going over the ins and outs of address data. Learn about address components, ZIP9, ZIP11, non-postals, and other hacks.
Tags

In this webinar, our geocoding and address expert Adam Charlton went over the ins and outs of address data. He gave details about address components and how they influence the way an address is composed. He also dove into the difference between ZIP9 and ZIP11, what a non-postal is, and other address hacks you didn’t learn in primary school.

Standardization and Validation

What exactly is a valid address? There are lots of different definitions depending on what your goal is with the address. For example, a parking lot address could be a valid address for a real estate developer, but not for package delivery.

The same goes for USPS valid addresses, parcel validation, or non-USPS valid addresses.

Ultimately you need to decide how you are going to standardize for your needs to ensure that addresses are written the way that is most useful to you. Keep in mind that improperly standardizing addresses can cause significant problems.

Address Anatomy

In the webinar, Adam outlined the following address components and how they inform address systems.

  • Primary Number
  • Pre Direction
  • Street Name
  • Street Suffix
  • Post Direction
  • Secondary Designator
  • Secondary Number
  • City
  • State
  • ZIP

ZIP Codes

Tending to lead to confusion, the secrets of ZIP Codes were unraveled. You can learn everything you need to know about ZIP Codes in this article and ZIP+4 Codes in this article if you’d rather not watch the video.

Did you know that ZIP Codes can overlap areas and cross state/county boundaries? Did you know that a ZIP Code often corresponds to a street segment, not just a block of a city or town?

Geocoding

Finally, Adam took us through the benefits and basic levels of Geocode accuracy. He did suggest that for those who are looking to learn more about Geocoding and perhaps interested in a deeper dive on the topic you should check out the recording of his Geocoding webinar.

Looking to Start Standardizing and Validating Addresses?

Get a free trial of the world's best address validation tools and start improving the quality of your address database today!

View the Full Webinar Recording Here

Subscribe to our blog!
Learn more about RSS feeds here.
rss feed iconSubscribe Now
Read our recent posts
Smarty Employees Bike to Work Week: A Sunnier Commute
Arrow Icon
Last week we participated in National Bike to Work Week! Our focus was to encourage physically beneficial commuting methods that get the air running through your hair. We expanded our scope of vehicles beyond bikes to motorcycles, motorscooters, and even walking. It was a transformative experience as we embraced alternative transportation to work. Benefits of Active Commuting:local Active commuting offers numerous advantages for both individuals and the environment. By incorporating physical activity into our daily commute, we reap the benefits of improved fitness levels, increased energy, and reduced stress.
Smarty Named as Data Intelligence Leader Across Address Verification and E-Commerce Categories
Arrow Icon
PROVO, Utah--Smarty, a leader in address data intelligence, today announced that it has been named an industry leader, receiving 22 awards and top honors across address verification and e-commerce tools categories in G2's Spring Report. Awards and rankings originate from customer feedback and reviews, highlighting the best software products for businesses. Smarty ranked first amongst over 50 address verification services, honored with recognition in the following areas: - Leader - Easiest To Use - Most Implementable - Easiest Admin - Best Results - Best Relationship - Best Usability - Highest User Adoption - Best Meets Requirements - Momentum Leader G2's address verification category awards are based on customer feedback and verified reviews from nearly 1,000 customers.
Go Mr. Clean on Your Databases and Reduce Risk—All With Address Verification
Arrow Icon
Your business generates data with every digital ad you run, every purchase order, every promotional mailing, and every customer survey you do. And every time one campaign wraps up, another starts. Developing a solid database cleansing and consolidation strategy can help prevent a database full of holes and information gaps. Why does database cleansing matter? Your revenue will diminish if you rely on bad data to make strategic business decisions. In our ebook, 5 Ways Companies Use Address Verification to Improve Business Results, we discuss how to use address verification software to cleanse databases and merge datasets.

The leader in location data intelligence

Ready to get started?