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The connection between clean address data and the environment

Andrew Townsend
Andrew Townsend
 | 
April 18, 2023
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Earth Day is about raising awareness about our environment and helping people take action to protect our planet

Earth Day is celebrated every year on April 22, raising awareness about environmental issues and encouraging people to take action to protect our planet.

But have you ever considered the connection between Earth Day and clean address data?

You probably haven't. But don't worry, because we have.

Let's take a look at the importance of maintaining clean and accurate address data and how it can contribute to a healthier environment.

The importance of clean address data

Keeping your address database clean and up-to-date is essential for businesses of all sizes. It improves customer satisfaction, drives business efficiency, and even helps protect the environment. By ensuring that your address data is accurate and current, you can avoid problems like undelivered packages, technicians visiting the wrong locations, and the subsequent extra fuel consumption that occurs when they backtrack to find the correct address.

Extra fuel consumption: The environmental impact

When address data is inaccurate, it leads to a ripple effect of issues, one of the most significant being the extra fuel consumption by delivery vehicles and technicians. Not every delivery company is rolling out electric vehicles like Amazon, and even then, doubling trips is a waste of energy. This wasted fuel and energy increases operational costs for businesses and contributes to higher emissions of greenhouse gasses, air pollution, and, ultimately, a larger carbon footprint.

For example, a technician is dispatched to repair an appliance at a residential address. Due to incorrect address data in the company's database, the technician spends an extra hour driving around the neighborhood, searching for the correct location (looking at you UPS). This additional time on the road wastes fuel and releases more emissions into the atmosphere, directly impacting air quality and contributing to climate change.

Now, imagine this scenario happening multiple times daily for various businesses worldwide—the environmental impact quickly becomes significant.

Clean address data: A green solution

Maintaining a clean address database can reduce your environmental footprint while improving efficiency and customer satisfaction. Here are some strategies to keep your address data clean (and green):

Regularly validate and update addresses: Implement a process or set up an API to routinely check and update address data in your system. Use address validation tools and services—like Smarty—to ensure the information is accurate and complete.

Encourage customers to provide accurate information: Make it easy for customers to update their address information and encourage them to do so whenever necessary. One surefire way to do this is to make sure all new data is entered correctly from the get go. Using an address autocomplete tool—like Smarty—can make this crazy fast and easy.

Integrate with geocoding tools: Geocoding tools can help you obtain precise geographic coordinates for addresses, making it easier for drivers and technicians to find the correct locations. If you have a hyper-accurate geocoding tool—like Smarty—then you can even identify the right location in a complex building or system.

As we celebrate Earth Day, let’s recognize clean address data's role in reducing our environmental impact. By keeping our databases clean and up-to-date, we can improve business efficiency and customer satisfaction and contribute to a healthier, more sustainable planet.

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