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31 blog posts tagged "Special days"
Solving paranormal address problems with Smarty®
By Kajsia McCoy on May 3, 2025
Ever feel like your address data is cursed?Customers claim their packages never showed up. Your CRM swears by an address that doesn’t exist. Meanwhile, your checkout form mysteriously rejects a perfectly valid street name like it's possessed. Healthcare claim denials, failed insurance verifications, suspicious fintech delays—something strange is definitely going on. Instead of avoiding or running away terrified, we’re investigating the eerie and mysterious on Paranormal Day, May 3. We tip our foil hats to Charles Fort, the original chronicler of the weird and unexplained, and investigate a real threat to your data systems: unverified addresses.
Cozy-cringe couture: Ugly Sweater Day
By Dan Lambourne on December 13, 2024
Just as wearing an “I voted” sticker has a time and a place, so too does the ugliest sweater you own. That’s right. It’s that time magical time when otherwise sensible adults deliberately dress like their grandmother's couch had a love child with a craft store explosion. The beauty of Ugly Sweater Day lies in its delicious irony – the more you fail at fashion, the more you succeed at the holiday. It's the only day of the year when "Where did you get that hideous thing?" is a genuine compliment.
Be an address ninja
By Holly Joyce on December 12, 2024
We love ninjas!Yes, we do!We love ninjas!How about you? crickets We know they’re out there. BUT TODAY IS THEIR DAY, so even though these sneaky, highly-trained martial artists aren’t going to join our cheering throngs, we’ll celebrate them on National Day of the Ninja. Why?Because we’re ninja masters (sort of). We’re really good at solving every address issue just like we believe our fellow shadow warriors would—silently running in the background, solving challenges with unparalleled speed and accuracy.
Computer Security Day
By Dan Lambourne on November 30, 2024
Here is a day to consider protecting sensitive data, whether it's names, addresses, social security numbers, telephone numbers, email addresses, driver's license numbers, passport numbers, financial data, or biometric records! Today's the day to double-check your systems and ensure accurate information management. It’s Computer Security Day, baby! 2-factor authentication? Check. Fingerprint and facial recognition? Check. Passwords over 15 characters long with alternating capital and lowercase letters, symbols, and numbers? Check!Your IT team is metaphorically making you double-pull on that yellow tab to ensure you’re strapped in securely.
Santa uses Smarty®
By Santa Buttons on November 20, 2024
HO HO HO! Merry Christmas, my dear friends,I’m taking a minute from my busy toy-making and list-checking (twice) schedule to write you a letter. I know, I know, usually, it’s you and your lovely children writing ME letters, but I’ve loved seeing your efforts to get on the nice list this year and want to give you a peek into how I make the magic happen. Because you made my heart feel warm even at the North Pole, I’m sharing the answer to my most asked question: "How do I deliver billions of gifts to people all over the world?” The magic behind my sleigh rides? Hint: it's not the reindeer… I use Smarty.
Get more Black Friday & Cyber Monday sales using address data
By Kajsia McCoy on November 12, 2024
Webinar recap: The holiday sales race is almost on, and if you’re not prepared with your checkout game plan, you might be left behind with a sea of cart abandonments and “Where’s my order?” calls. But fear not! We recently held a webinar with address data experts Caroline Roweton and Brent Francom to talk about the ways bad address data can WRECK your holliday sales bump. They covered 7 ways you can use address data tools like autocomplete and address verification to crush the competition faster than a Black Friday doorbuster crowd will crush your beautiful holiday displays.
A spicy take on address autocomplete and verification
By Kajsia McCoy on November 1, 2024
Do you know what's more satisfying than watching address autocomplete perfectly fill out online forms? Absolutely nothing—except maybe biting into a warm cinnamon roll on National Cinnamon Day. Mmmmmmm. Speaking of warm and sweet experiences, today we're exploring how address autocomplete (when configured without best practices in mind) can turn from a delightful treat into a bitter disappointment and how address verification can save the day. Personalize the experienceYou know how cinnamon shows up uninvited in every fall-themed product from September through December? No one asked for that, and it's pretty presumptuous.
Boo! Scary street names in horror movies
By Kajsia McCoy on October 16, 2024
If you’re here, you appreciate a good horror movie, especially around Halloween time. There are many different subgenres of scary movies: slasher, found footage, psychological horror, supernatural horror, monster, folklore, zombie, gothic fiction, paranormal fiction, and the list goes on and on for a frighteningly long time. One thing all horror movies have in common is a scary setting. Maybe the trees are creepy and dead. Perhaps the house is rotting from the inside out. Sometimes, the location has historical significance with real and traumatic events.
National Smarties® Day
By Ben Roden on October 2, 2024
Well, whaddya know, it’s that time again: National Smarties® Day! You’re probably thinking, “I honestly can’t believe Smarty®, my favorite address verification company, has its own day celebrated on a national scale. ” And if you’re thinking that, let me congratulate you on your finely tuned instincts—the existence of such a day strains belief. We’re talking about Smarties, the candy, people. You know, those tart, powdery discs that resoundingly answer the question, “What if chalk, but delicious?” Care to learn more about National Smarties Day? You’re in luck—there's plenty to unwrap.
The curse of the wrong address
By Kajsia McCoy on October 1, 2024
Nestled snugly in Orem, Utah, address experts huddle in a circle to hear the cautionary tale of the curse of the wrong address. The lights dim, and a hush falls among the group as the flashlight beam fractures in two, lighting the sides of an older man’s face. He clears his throat and begins…Just days after Melissa Darnitall’s 17th birthday, a Victorian house went up for sale in the quaint town of Rolling Hills. Being historians by trade and visiting the city every year to experience what her mother called “the classic Halloween experience,” Melissa’s parents jumped to buy the property.
“Is water wet?” and other questions to ask today
By Dan Lambourne on September 28, 2024
Happy National Ask a Stupid Question Day! Today’s the day you get a free pass on asking dumb questions like, “Do fish get thirsty?” or “Why isn’t 11 pronounced ‘onety-one’?” We can’t stop people from teasing you until the cows come home (what time is that again?), but we can tell you it’s allowed on this day. In the US, Ask a Stupid Question Day’s default day is today, September 28, but it’s usually observed on the last school day in September. But why?!? Who started this nonsense?Teachers. And….
Pluto Demoted Day
By Andrew Townsend on August 23, 2024
Astronomers and astronauts are obsessed with accuracy. (We’re not hating. So are Smarty® pantses. )And for good reason, too. If you're sending a rocket to some point in space when you're moving, your target is moving, and the rocket is going to be affected by gravity and solar dust, the math and accuracy could be the difference between millions of dollars wasted and, quite literally, life or death. For accuracy reasons, Pluto was reclassified from planet to dwarf planet. And that's OK. Sometimes, reclassification and reassessment are needed if we really care about accuracy and precision.
Ah, relaxation station: Celebrating National Relaxation Day the relaxing way
By Dan Lambourne on August 15, 2024
In a world where we’re tethered to our phones, business work seeps into our home lives, and AI shoves information down our throats, it can be tough to just chill out. Let’s set a cozier scene: You have nowhere to be, no mess to clean, no person to call, and no commitments to keep. You, my friends, are ready to relax, and it’s the perfect day to do so. For today, August 15, is National Relaxation Day. Relaxation techniquesAs fellow busybees, we understand that sometimes you just need to get things done.
Black Friday ready: Real-time ecommerce address verification
By Andrew Townsend on July 26, 2024
Don’t panic. We’re not telling you to set up your Christmas lights in July or tune into your favorite holiday station. We’re not crazy here (mostly). But also, do your thang. What we ARE saying is that if you’re in ecommerce, you know just as well as Smarty does that you have to start prepping for those big holidays months in advance. Today is as good as any to see how setting up the right real-time address capabilities, like suggesting verified customer addresses as they type, can get your business in the black on Black Friday.
World UFO Day
By Dan Lambourne on July 1, 2024
It’s a bird! It’s a plane! Wait, what is that thing? World UFO (Unidentified Flying Object) Day occurs on July 2nd each year, and we’re geeking out about it. If you’ve experienced close encounters with extraterrestrial forces, you wouldn’t be the only one. In fact, this goes back as far as the Puritans. Diary records from John Winthrop in 1639 mention an incident involving 3 men in a row boat. “‘When it stood still, it flamed up, and was about three yards square,’ the governor reported, ‘when it ran, it was contracted into the figure of a swine.
World Juggling Day: Tips from Smarty’s jester
By Holly Joyce on June 14, 2024
It’s that time of year when we toss aside our fears and woes and throw our hands up in celebration; World Juggling Day is here. Whether you toss hacky sacs, bowling pins, flaming torches, or your cookies, juggling has been a long-standing form of fun, fitness, and flair. Let’s talk about this quirky holiday. History of jugglingThe history of juggling is rich and dates back almost 4,000 years. In ancient Egyptian times, tombs shared depictions of juggling. Greeks and Romans also tossed their hats into the juggling arena, yet juggling began to be scorned and overlooked by many in the Middle Ages due to claims that jugglers dealt with immorality and witchcraft.
Star Wars Day
By Andrew Townsend on May 3, 2024
One of the most popular and successful movie franchises—by far—is George Lucas' Star Wars. The impact Star Wars has had on the culture of the United States and the rest of the world is incredible. From 1977 on, Hollywood has been producing large, fantastical blockbusters packed with practical and computer-generated special effects. Movies have started being considered based wholly on the merchandise they could sell. Toy laser swords have been selling like hotcakes, and every child finds themselves secretly trying to turn off the light from their bed using the Force.
International Be Kind to Lawyers Day
By Andrew Townsend on April 9, 2024
Lawyers get a bad rap. Lawyers have been around for a long time, and when you're this old, you're bound to collect your fair share of good and bad. It's true, ask your grandpa. We've got records of people described as "lawyers" going back to ancient Greece, Rome, and the Byzantines. These first individuals were folks who were asked to speak for the accused because those under scrutiny were—understandably so—shaken up by the situation. It went from someone who was your friend and did you a favor by speaking on your behalf to someone who knew all of the laws, and you'd hire them to speak eloquently for you.
Avoid awkward moments with Smarty's accurate data
By Sawyer Hendrickson on March 18, 2024
March 18 marks a bit of an awkward holiday: Awkward Moments Day. It's a day that celebrates those times that make you cringe, moments that make you face-palm, and stories that wake you up at 4 in the morning thinking, "Ugh! Why did I do that?" Although these moments can be uncomfortable, it's helpful to remember that everyone has them, and if they say they don't … We know they’re lying. It's also helpful to remember that these embarrassing stories can help us learn and do better the next time around.
A fresh start: Clean Out Your Computer Day
By Trey Rutter on February 12, 2024
In a world where the lines between digital and physical spaces blur, the health of our computers has a massive impact on our productivity and overall ability to perform well at work. Clean Out Your Computer Day, observed on the second Monday of February, is the perfect opportunity to ensure that we declutter and optimize our virtual spaces. Just as we regularly clean our homes and offices, this day underscores the importance of maintaining a streamlined, efficient computer setup. The digital declutter: Where to startStarting with the basics, sift through your files and programs.
Learning from Marty McFly: Fixing bad data ripple effects
By Davin Perkins on October 21, 2023
On October 21, we celebrate Marty McFly Day, dedicated to honoring the time-traveling teen's contribution to the world of time travel in the "Back to the Future" universe. In the spirit of this iconic day, we embark on a journey to learn from Marty's adventures and apply those lessons to address data quality in the business world. Just as Marty's actions set off ripples through time, we'll explore how address data accuracy—or the lack thereof—can create a ripple effect with profound consequences.
Monster apocalypse: Your state's fate by street names
By Xan Johnson on October 17, 2023
Halloween is just around the corner, and since we eat and drink addresses every day at Smarty™, we get into the spooky spirit by exploring the eerie and mysterious street names across the United States?In the movie "Beetlejuice," saying the titular character's name 3 times would summon the chaotic and mischievous demon himself. At Smarty, we have a theory. Like Beetlejuice, every haunting creature has a magic number, and whenever someone sends mail to a house on Vampire Road in Gallitzin, Pennsylvania, delivers pizza to Goblin Drive in Harrison, Arkansas, or navigates to Zombie Way in Moncks Corner, South Carolina, it brings each state closer to their own monster apocalypse.
Hobbit Day
By Andrew Townsend on September 22, 2023
In the mystical and beloved land of Middle-earth envisioned by J. R. R. Tolkien, we find a powerful lesson encapsulated in the gentle beings of the Shire, the hobbits. As the world celebrates Hobbit Day today, we at Smarty™ take a moment to reflect upon the substantial parallels between Tolkien's humble hobbits and the fundamental principles steering the realm of address data intelligence. In the grand scheme of things, it’s often easy to overlook the small, the quiet, the unassuming. This is one of the several clever reasons JRR Tolkien chose these garden-loving creatures as his heroes.
Celebrate World Wide Web Day
By Andrew Townsend on August 1, 2023
World Wide Web Day on August 1 celebrates the birth of the World Wide Web and its significant impact on modern society. While the Internet and the World Wide Web are not the same (the Web refers to a web of linked pages via hypertext links while the Internet refers to the exchange of information by people on their own computers), the World Wide Web played a crucial role in making the internet accessible and user-friendly to the general public. Let's explore how the advent of the Internet and the World Wide Web have improved address validation and geocoding.
Celebrating Laser Day and the precision of modern technology
By Andrew Townsend on July 6, 2023
Every July 11, technology enthusiasts, scientists, and curious minds come together to celebrate a milestone in the annals of scientific achievement - Laser Day. On this day in 1960, Theodore Maiman first operated the laser, introducing the world to a tool that would significantly shape industries, from manufacturing to healthcare. At first glance, lasers and processes like address validation, geocoding, address enrichment, and address autocomplete may appear worlds apart, relegated to vastly different domains.
Captain Picard Day: Validation insights from Jean-Luc himself
By Andrew Townsend on June 16, 2023
As a distinguished leader, diplomat, and explorer in the Star Trek universe, Captain Picard's legacy extends far beyond the realm of science fiction enthusiasts. In 2007, fans decided to bring a piece of Star Trek lore into reality: Captain Picard Day. This 'holiday,' first introduced in the Star Trek: The Next Generation episode "The Pegasus," is an annual celebration observed on the Enterprise by its youngest crew members. The date mentioned in the episode is Stardate 47457. 1, which translates to June 16.
Welcome to the Twilight Zone of address data
By Andrew Townsend on May 11, 2023
Picture this. You're traveling through another dimension, a dimension not only of sight and sound but of mind. A journey into a wondrous land whose boundaries are that of imagination. That's the signpost up ahead - your next stop, the Twilight Zone!Can you hear the 🎵 dee dee dee doo dee dee dee doo 🎵?That is the familiar introduction to a show that would boggle our minds and twist reality as we know it. Today, apparently, is Twilight Zone Day. Celebrate how you will. Another thing that boggles our minds and seems to twist reality as we know it is when addresses change or when they go by an alias, or when you ship something to someone's house at the exact address they told you, and it still gets returned for some reason.
The connection between clean address data and the environment
By Andrew Townsend on April 18, 2023
Earth Day is celebrated every year on April 22, raising awareness about environmental issues and encouraging people to take action to protect our planet. But have you ever considered the connection between Earth Day and clean address data?You probably haven't. But don't worry, because we have. Let's take a look at the importance of maintaining clean and accurate address data and how it can contribute to a healthier environment. The importance of clean address dataKeeping your address database clean and up-to-date is essential for businesses of all sizes.
America's spookiest streets
By Andrew Townsend on October 27, 2022
Tis the season to know “it’s coming from inside the house,” but you still stay in the house. It’s the time of year when teenagers are alone in their convertible at makeout peak while there’s a monster on the loose. The air is getting chilly, the leaves are falling, and people are moving into known haunted houses without a care in the world. So, it just makes sense that we should look at some address data. There are some extremely famous addresses (or at least streets) in the “scary movie” genre.
When the stars of geekdom align
May 23, 2015
A convergence of holidaysIt's almost Memorial Day, a time when most of us take a little extra time to relax. For a lot of us, it signals the start of summer; it comes around the time most school years end, and in warmer places, pools start to open after Memorial day. It's a day of barbeques and soda and chips and lots of other things. But this year is special. Get out your limited-edition comics and author-signed fantasy novels. Throw your polyhedral dice on the tabletop. Grab your lightsabers.
Will Disney's ownership of Star Wars cause fans to 'Let it Go?'
May 4, 2015
Here at Smarty, we enjoy our geekery. All of us indulge in pop culture to some degree, and while we all enjoy different flavors of said pop culture, there's at least one we all agree on without question:Star Wars. And that means that May 4th is a pretty crucial holiday for us. Hopefully all of you are celebrating in some way. We celebrated by buying tickets to go see Avengers: Age of Ultron together as an office. It's another Disney property. . . and it's part of the reason this article was written.