BREAKING: USPS slashes address verification to 60 addresses/hour. What now?
Smarty

Healthcare fraud isn’t just an occasional headache—it’s a $20 billion-a-year black hole draining financial institutions. 

And that’s just the fraud we know about. 

As healthcare systems become more complex, fraudsters are also getting smarter, faster, and more creative at exploiting vulnerabilities, especially in address verification.

The healthcare industry is an easy target. Medical data can be more valuable than credit card numbers, billing systems are a tangled mess, and the sheer complexity of transactions creates endless opportunities for fraud to slip through unnoticed. 

This isn’t about occasional breaches or one-off scams. Experts warn that fraudsters don’t just take advantage of weak points—they exploit them with ease.

Address verification is a frontline defense in a system that loses money to fraud. Right now, too many organizations are leaving the door wide open with a scalpel on the table.

One bad address at a time

Three major forms of fraud stand out as particularly costly and pervasive:

Medical billing address fraud – Scammers use fake or vacant addresses to submit fraudulent claims for treatments that never happened or supplies that were never delivered. This allows them to collect payouts for ghost services while leaving healthcare providers and insurers to clean up the mess and eat the cost.

Synthetic identity address fraud – A more advanced scheme where fraudsters create entirely new patient or provider identities by pairing fabricated addresses with real, stolen Social Security numbers. These synthetic identities are then used to establish accounts, file fraudulent insurance claims, and bill for care that they certainly never received.

Doctor shopping — This type of healthcare fraud involves individuals traveling long distances to obtain medications or procedures from specific providers known to prescribe or perform them inappropriately. Often also referred to as provider shopping, it’s commonly linked to drug-seeking behavior and results in medically unnecessary services being billed to insurance.

Technology gap

Traditional address verification systems have a critical flaw that fraudsters exploit, and that's this fact: over 20 million real, legitimate places in the U.S. aren't served by the USPS—but people live and work there. In addition to some systems being unable to validate “non-USPS” addresses, there’s also the challenge of not being able to assign geocoordinates to those addresses—making it difficult to track or identify potential doctor shoppers based on travel patterns.

This massive blind spot in verification systems that rely solely on postal service databases creates opportunities for fraud while complicating care for legitimate patients.

Sometimes, investigations involve contacting the customer to ask for additional factors. Maybe the address isn't validating because it's a non-postal address, such as a new construction. This affects residents in newly constructed areas, people with non-traditional addresses, and those in remote locations.

So fraudsters actively exploit these gaps. To quote our ebook, 13 Costly address data mistakes in healthcare you can’t afford to ignore (and how to fix them), "Fraudsters may use false addresses to divert medical supplies to a location where they can be resold or exploited. They might bill insurance companies or government programs for supplies that are either never delivered or are sent to fraudulent or untraceable locations."

With schemes that cost financial institutions $20 billion annually, the price of inadequate address verification extends beyond financial losses. Healthcare organizations face delayed care delivery, increased administrative work, and damaged patient trust.

You can't afford to ignore it any longer

Every day without robust address verification is another day your healthcare organization is left exposed. The $20 billion annual cost to financial institutions is just the surface-level damage. The deeper costs? Lost patient trust, operational inefficiencies, and compliance nightmares waiting to happen.

Fraudsters don’t just stumble upon system weaknesses—they hunt for them. They create synthetic identities, manipulate billing addresses, and use aliases with surgical precision. Standard postal databases miss millions of legitimate addresses while failing to catch the sophisticated fraud schemes that drain resources and exploit vulnerabilities.

This is just one piece of a much bigger puzzle. Smarty’s full healthcare ebook explores the broader spectrum of healthcare security, covering how Smarty's verification systems integrate with existing workflows, advanced fraud detection techniques, strategies for balancing security with patient accessibility, and real-world case studies of organizations that have transformed their approach to fraud prevention.

The question isn’t whether fraudsters will target your organization—it’s whether you’ll catch them before the damage is done. We've given you a key piece of the puzzle. 

Don’t wait for a breach to be your wake-up call. The insights here are just the beginning—there’s more fraud and healthcare issues related to address data to uncover in Smarty’s full healthcare ebook.

Subscribe to our blog!
Learn more about RSS feeds here.
Read our recent posts
Christmas traditions around Smarty
Arrow Icon
Around the world, people celebrate Christmas in all kinds of ways. In Iceland, it’s tradition to read books by candlelight on Christmas Eve. Christmas firework shows are a staple in El Salvador. Families in Australia often spend Christmas Day playing cricket. At Smarty, we keep the season bright with a few traditions of our own. From wacky holiday decorating to gingerbread house competitions, we love taking the holidays to the next level. So stick around; things are about to get festive. Our favorite Christmas traditions are:Seasonal service projectsUpside-down holiday decorUgly Sweater DayThe Great Gingerbread House Bake OffAddy the Address ElfYuletide karaokeLetters to SantaGift-wrapping extravaganzaSeasonal service projectsWe like to celebrate the season of giving by giving back! This year, we participated in United Way's Sub for Santa program, where families—or Smartys 😉—sub in for Santa by donating gifts to local families in need.
Accessibility best practices at Smarty
Arrow Icon
An enterprise-level customer of Smarty’s recently shared how impressed they were with our accessibility-first approach, inquiring about how we designed our tools to function in a way that feels equitable and usable for everyone. At Smarty, one of our core values is outwardness — seeing people as people, not objects or caricatures. Every person who interacts with our tools has their own needs, wants, and objectives, and accessibility is one of the most meaningful ways we connect with people - an area we’re striving to improve.
Introducing Smarty’s mascot… Hermes?
Arrow Icon
Greek gods, as it turns out, have a lot to say to the mortals on Earth and the souls in Hades. What they don’t have is time to travel from Olympus all the way to Earth or Hades just to tell a mere mortal to perform 12 labors… or eat a magical herb… or free Odysseus. That’s why the gods have a personal messenger: Hermes. Equipped with winged sandals, Hermes travels between Olympus, Earth, and the underworld with lightning speed (Get it? Lightning? Because his dad is Zeus? 🤣)Smarty also knows a thing or two about outrageous speed, and that’s not where our similarities with Hermes end.

Ready to get started?