Pinpoint: A virtual user conference in
Smarty

Smarty announces virtual user conference: Save the date for Pinpoint, by Smarty

Trent Howell
Trent Howell
 | 
August 22, 2025
Tags
Smarty is hosting their first ever virtual user conference: Pinpoint

OREM, UT, August 18, 2025—Smarty®, the leader in address data intelligence, is inviting developers, data decision-makers, and certified address nerds to join our first-ever 2-day virtual user conference: Pinpoint.

This interactive online event will begin on November 11, 2025, and bring together a verifiably fun mix of industry experts, technical deep dives, and business-boosting insights. Participants will walk away with a better understanding of how address validation, geocoding, data enrichment, and autocomplete can solve their toughest data challenges—and maybe even score some sweet prizes while they’re at it.

Pinpoint is open to anyone who uses (or is curious about) address data to power smarter decisions. With dedicated tracks for developers, decision-makers, and data enthusiasts, this event will feature:

  • Expert-led sessions on maximizing ROI with address data
     
  • Live Q&As with Smarty engineers
     
  • Real-world case studies from big companies

“We’re all about making address data fun, functional, and financially impactful,” said Brent Francom, Director of Product Management at Smarty. “This conference is built to show how even tiny elements of address data can deliver giant wins across industries.”

What to expect:

  • 12 sessions across two days
     
  • Speakers from tech, insurance, healthcare, retail, telecom, finance, and more
     
  • Smarty swag giveaways, gift cards, and an Easter egg LEGO challenge
     
  • Daily after-party with games and prize drawings 

Whether you’re optimizing delivery routes, verifying customer addresses, or building data pipelines, this event is your chance to validate your knowledge while having a blast.

Registration is now OPEN. Save the date for November 11, 2025, register here, and get ready to party (virtually) with Smarty.

For media inquiries or sponsorship opportunities, contact info@smarty.com.

Subscribe to our blog!
Learn more about RSS feeds here.
rss feed icon
Subscribe Now
Read our recent posts
Around the World in 80 Days (with Smarty!)
Arrow Icon
Phony passports. Runaway trains. Rogue elephants. Hot air balloons. Phileas Fogg dodged them all in the 1956 movie adaptation of Jules Verne’s novel, Around the World in 80 Days. His race was against time. Today, your ecommerce business is running a race of its own; delivering quickly, accurately, and affordably across a world full of logistical landmines. Fortunately, you don’t need a valet named Passepartout to guide you (although wouldn’t that be fun?!) You just need Smarty. Smarty is your passport to global address data perfection, specializing in address verification, autocomplete, geocoding, and enrichment.
Address component analysis: A smarter way to validate addresses
Arrow Icon
Most address validation tools give you a simple thumbs up or down on an address because it either matches or it doesn’t, right? But what if you need more than just “valid” or “invalid” as a response? What if you could know exactly what part of the address is off, like a misspelled street name or an unconfirmed vanity city (like Hollywood), and why it isn’t considered valid?What if part of an address needed to change in order to make it a mailable, valid address? We think you’d want to know that, too.
BREAKING: Rooftop geocodes walk off the job—chaos mounting by the hour
Arrow Icon
Dateline: Tuesday, 8:04 a. m. In what experts are calling “the biggest location intelligence crisis since the discovery of space,” rooftop-accurate geocodes have officially gone on strike. The high-precision coordinates—normally pinpointing locations down to the exact rooftop for deliveries, telecom installs, insurance claims, and analytics—appeared on Smarty TV and issued a short but cutting statement this morning:“We’re tired of being taken for granted. We’re tired of being treated like just another number.

Ready to get started?