New 42-day free trial Get it now
Smarty
    • RecommendedWhat to look for in an address data solution: Data accuracy November 14, 2025What to look for in an address data solution: Speed, volume, and reliabilityNovember 12, 2025What to look for in an address data solution: Address data needs November 10, 2025

    Smarty™ & Uber partner on address intelligence for global services

    Smarty™ & Uber partner on address intelligence for global services
    Updated October 29, 2025
    Tags
    Announcement blog tagAnnouncementAddress data blog tagAddress dataAddress quality blog tagAddress qualityCustomer experience blog tagCustomer experience
    Smarty™ & Uber partner on address intelligence for global services

    May 7, 2024 - PROVO, UTAH - Smarty, a preeminent provider of address data solutions, announced today its service partnership with Uber Technologies, Inc. (NYSE: UBER), providing accurate, real-time address data for the ride-sharing leader. Smarty's comprehensive address intelligence services will bolster Uber’s extensive address data capabilities across its global operations, encompassing ride-sharing, meal delivery and local courier services.

    Jonathan Oliver, CEO of Smarty, said, "It’s evident Uber has the highest commitment to delivering delightful customer experiences and operational excellence. We’re pleased to supplement their data with Smarty’s comprehensive services.” 

    The journey towards redefining urban transportation for companies like Uber encompasses not only advancements but also the challenges of ensuring operational excellence. 

    Oliver emphasizes the critical nature of accurate address data in this equation. "In an era where time is of the essence, challenges arising from inadequate address data are more than just mere inconveniences. They have the potential to translate into substantial operational costs for companies like Uber and its drivers. Imprecise address data can cause increased mileage, escalated fuel consumption and drivers circulating in search of their customers. This not only inflates operational expenses but also detracts from the customer experience." 

    Oliver's insights shed light on the symbiotic relationship between data quality and service excellence, underscoring the indispensable role of precise address data in steering the future of urban transportation toward greater efficiency and customer satisfaction.

    Smarty's commitment to excellence and innovation in address data intelligence is underscored by its recognition as a data quality leader in the field, with many other Fortune 500 industry giants among its clientele. This collaboration with Uber further cements Smarty's position as a pivotal player in enhancing business efficiencies and customer satisfaction through superior address data solutions.

    Subscribe to our blog!
    Learn more about RSS feeds here.
    Read our 5 address validation use cases ebook now
    Read our recent posts
    What to look for in an address data solution: Data accuracy
    Arrow Icon
    Once you know what capabilities you need, the next challenge is choosing a provider that actually delivers—pun intended. This blog is part of our five-part series, What to look for in an address data solution. Previously, we discussed the need to find an address data solution that understands the importance of speed, scalability, and reliability, enabling you to maintain automated, efficient, and accurate workflows in any industry that deals with addresses. Today, we’ll focus on the hidden costs of inaccurate data, defining and combating the “validation gap”, and why it’s important in any industry.
    Empowering finance, healthcare & insurance companies with international autocomplete
    Arrow Icon
    Address data plays a vital role for finance, healthcare, and insurance companies. When these companies serve customers worldwide, processes like KYC compliance, fraud prevention, and onboarding become even more complicated, making accurate data even more essential. Enter International Address Autocomplete, a form and checkout address-filling feature that saves the day for more than just ecommerce companies based in the US. It’s also great for finance, healthcare, and insurance companies worldwide.
    What to look for in an address data solution: Speed, volume, and reliability
    Arrow Icon
    Not all address tools are created equal. The right platform should do more than validate—it should verify, enrich, and future-proof your data. This blog is part of our five-part series, What to look for in an address data solution. Previously, we discussed the hidden costs of poor address data, including misdeliveries, lost revenue, billing errors, and operational inefficiencies. These creep up because companies mistakenly assume that their CRM or ERP already validates and standardizes addresses.
    Previous Post
    Next Post

    Ready to get started?

    Schedule Demo
    42-day Free Trial