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We love ninjas!

Yes, we do!

We love ninjas!

How about you? 

 

*crickets* 

 

We know they’re out there. 

BUT TODAY IS THEIR DAY, so even though these sneaky, highly-trained martial artists aren’t going to join our cheering throngs, we’ll celebrate them on National Day of the Ninja. 

Why?

Because we’re ninja masters (sort of). 

We’re really good at solving every address issue just like we believe our fellow shadow warriors would—silently running in the background, solving challenges with unparalleled speed and accuracy. 

Where it all began…

With roots in Japan’s feudal conflicts, ninjas (or shinobi, kunoichi for our female assassins) emerged because covert operatives were needed during a nearly constant civil war. Spying, sabotaging, and carrying out behind-the-scenes assassinations from unknown faces (usually peasants or lower-class warriors) became more intense in the Sengoku period. 

Through the years, ninjas have started to shift from being solely Japanese to borrowing from Chinese culture as well. (Thanks, Hollywood!)

The evolution of ninjas (and addresses)

Ninjas used to be farmers

While ninjas were quietly perfecting their craft, they became experts in adaptability—blending into their environment, gathering intel, and responding to challenges in creative and stealthy ways. Although none of them were wearing black, that’s a myth. 

Sound familiar? At Smarty, we’ve mastered our own kind of stealthy expertise: address accuracy.

Much like a ninja operating through the night, Smarty’s address verification, geocoding, and data enrichment solutions work behind the scenes. We integrate into your systems, slicing through bad data, eliminating duplicates and fraudster addresses with precision, and leaving nothing but clean, accurate addresses in our wake.

The ninja code of address mastery

Every great ninja follows a code—a set of principles that guide their actions. At Smarty, we have our own code when it comes to handling addresses:

  1. Speed: Ninja-fast solutions. Whether it’s verifying millions of addresses or auto-filling a form in milliseconds, we move at lightning speed.
  2. Accuracy: Like a ninja’s blade, we’re razor-sharp. Our address validation is powered by an exhaustive dataset that ensures every address matches with precision, even in bulk.
  3. Adaptability: No matter the challenge—be it PO boxesnon-postal addresses, or international quirks—we have the tools and knowledge to tackle it.
  4. Stealth: We operate quietly in the background, making sure your systems run smoothly without your customers even noticing we’re there. 
  5. Reliable: with a historical uptime of 99.999%, Smarty has address products you can count on.

    “I think the job of a company like Smarty is to fade into the background and take a problem that is otherwise pretty front and center with messy data and make it something that is not a problem anymore. And that's certainly been the case for the last 10 years for Faraday.”


Seamus Abshere, Co-Founder and CTO, Faraday

The stealth advantage of address ninjas

beautiful stealthy sword to slice bad addresses

What does it mean to have Smarty as your address ninja partner?? 

First strike advantage: Prevent shipping errors, reduce returns, and avoid inaccurate market analysis by ensuring every address in your database is valid and standardized with address autocomplete and address verification

Outsmart your competition: With tools like address autocomplete and rooftop geocoding, you deliver seamless user experiences and pinpoint accuracy for location-based services to your customers.

Conquer any challenge: Whether it’s HIPAA compliance for healthcare, enhancing ecommerce delivery, or optimizing route planning, Smarty’s solutions are flexible and powerful enough to adapt to your unique needs.

The ending you didn’t see coming

So, on this National Day of the Ninja, give a nod to the sneaky, resourceful shinobi of old. And while you’re at it, consider adding some stealthy Smarty power to your own address workflows.

Because when it comes to addresses, who wouldn’t want to have a ninja in their back pocket?

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