11 items tagged ”US Master Address List”

<p>When businesses across industries base decisions on partial datasets, key decision-making signals become disconnected, fragmented, and inconsistent. That’s why risk mitigation is most effective when it’s based on comprehensive location intelligence. Using authoritative location and <a href="https://www. smarty. com/articles/property-data"><u>property data</u></a>, businesses can make data-driven decisions that reduce operational, financial, and compliance risk. </p><p>To ensure their location intelligence stays accurate and contextualized, businesses can:</p><ul><li data-list-item-id="eaeff5332b1ab0e205f5cb62aea95c03b">Validate, <a href="https://www.

Learn more about how location truths impact insurance risk assessments (and your bottom line and financial stability!) Hint: it all comes back to accurate data.

<p>Looking to build a direct mail marketing campaign? You’ve come to the right spot. </p><p>Before you can send marketing mail like a pro, you’ll need to build a list of verified addresses. Otherwise, frequent misdeliveries and costly redeliveries can take the wind right out of your campaign’s sails. On top of that, a bad address list could lead you to miss out on mind-blowing postal discounts. 😱</p><p>Don’t let bad addresses capsize your campaign. With a <a href="https://www. smarty. com/products/us-master-address-list"><u>US Master Address List</u></a> of over 210 million verified addresses—available by state, county, or nationwide—and shipshape <a href="https://www.

<p><strong>November 2025 | 100% online | 100% awesome</strong></p><p>Join us this November for the Smarty Virtual User Conference, a two-day event packed with insights, tools, laughs, and $1000 worth of prizes. </p><p>This event is for you, whether you’re optimizing delivery accuracy, improving compliance, or just trying to figure out if your neighbor <i>really</i> has a breakfast nook. </p><h3><strong>What to expect:</strong></h3><ul><li><strong>2 days, 12 hours of content, zero fluff</strong></li><li><strong>Live sessions</strong> from address data pros</li><li><strong>Hands-on demos</strong> of Smarty’s latest tools and plugins</li><li><strong>Giveaways galore, </strong>like gift cards, swag, and even a chance at a massive LEGO set</li><li><strong>Hidden Easter eggs</strong> throughout the event (no, seriously—find them and win)</li><li><strong>An after-party with games</strong> (shoutout to Brady Amundson)</li></ul><h3><strong>Tailored tracks for every role</strong></h3><p><img src="https://d3jlqkabnnke2x.

<p>This year, Smarty rolled out game-changing products, delivered customer-requested features, and doubled down on innovation to make access to address data faster, easier, and more reliable than ever. </p><p>Here are some of our 2024 highlights for providing addresses on easy mode. </p><h2>New products</h2><p>This year, we launched new products that solve some of your biggest challenges and unlock new possibilities:</p><ul><li data-list-item-id="e778197da683e88dd343a835cde527558"><strong>US Census Block and Tract:</strong><br>Need census tract and block data? We’ve got you covered.

<p>HO HO HO! Merry Christmas, my dear friends,</p><p>I’m taking a minute from my busy toy-making and list-checking (twice) schedule to write you a letter. I know, I know, usually, it’s you and your lovely children writing ME letters, but I’ve loved seeing your efforts to get on the nice list this year and want to give you a peek into how I make the magic happen. </p><p>Because you made my heart feel warm even at the North Pole, I’m sharing the answer to my most asked question: "How do I deliver billions of gifts to people all over the world?” </p><p>The magic behind my sleigh rides? Hint: it's not the reindeer… I use Smarty.

<p>Up until now, SmartyKey®, a persistent unique identifier for all 210+ million addresses in Smarty’s database, has only been available to customers who purchased <a href="/products/us-master-address-list">US Master Address List</a> or <a href="/products#:~:text=bad%20address%20data. -,Geocoding,-Effortlessly%20validate%20and">geocoding products</a>. We’re happy to announce that, as of today, it's also available at no extra cost with <a href="/products/us-address-verification">US Address Verification</a>.

<p><strong>Webinar recap:</strong> In a recent webinar, we showed how address data tools help managers improve business performance in the following areas:</p><ol><li data-list-item-id="e3437de224f424dd4db54b165d09f884d">Network Planning</li><li data-list-item-id="ec04c69801a00e1e1b5f2f18b9be3763c">Asset Management</li><li data-list-item-id="eb514e1e10ce721297ddb7c7523017ea6">Customer Acquisition and Retention</li><li data-list-item-id="e2f2fcd4c9a7f99d50b6ad63ca596cdd6">Data Blending</li><li data-list-item-id="e114cea01972a1d8fc653444da45bf505">Mail and Parcel Delivery</li><li data-list-item-id="e75f120878ebda35faa58850c0f07e2b5">Fraud Reduction</li></ol><h2>1.

<p>We recently hosted a webinar where Brent Francom and Jeffrey Duncan, two of our Product Managers, talked about the lessons we learned and the improvements we've made in 2023. </p><p>Here are the highlights. </p><h3>When you process so many addresses, you see things</h3><p>We processed 327 billion+ addresses in 2023, equating to nearly 900 million per day or over 10,000 per second. </p><p>When you process that many addresses, you find many funny and interesting ones. We keep a "Wall of Shame" with funny and malformed addresses that somehow validate.

<p>According to Smarty’s latest query of its <a href="https://www. smarty. com/pricing/us-master-address-list"><u>US address database</u></a>, there are 1,021,419 unique street names in the United States. And some of them are, well, entertaining (or disturbing). <br><br>Here’s a list of some of the wild and entertaining street addresses we could find, one for every letter of the alphabet:</p><figure class="table"><table><tbody><tr><td>A</td><td><strong>Alligator Alley - Hardeeville, SC</strong></td></tr><tr><td>B</td><td><strong>Booger Hollow Road - Anniston, AL</strong></td></tr><tr><td>C</td><td><strong>Chicken Dinner Road - Caldwell, ID</strong></td></tr><tr><td>D</td><td><strong>Divorce Court - Jenkins Township, PA</strong></td></tr><tr><td>E</td><td><strong>Electric Avenue - Seal Beach, CA</strong></td></tr><tr><td>F</td><td><strong>Frying Pan Road - Herndon, VA</strong></td></tr><tr><td>G</td><td><strong>Gobbler’s Knob - Punxsutawney, PA</strong></td></tr><tr><td>H</td><td><strong>Hanky Panky Street - Las Vegas, NV</strong></td></tr><tr><td>I</td><td><strong>I Dream of Jeannie Lane - Cocoa Beach, FL</strong></td></tr><tr><td>J</td><td><strong>Je Ne Be Dr NE - Rockford, MI</strong></td></tr><tr><td>K</td><td><strong>Krazy Lane - Lutz, FL</strong></td></tr><tr><td>L</td><td><strong>Liquid Laughter Lane - Columbia, MD</strong></td></tr><tr><td>M</td><td><strong>Moaning Cave Rd - Murphys, CA</strong></td></tr><tr><td>N</td><td><strong>Native Sons of the Golden West Park Rd - Redwood City, CA</strong></td></tr><tr><td>O</td><td><strong>Outhouse Road - Canandaigua, NY</strong></td></tr><tr><td>P</td><td><strong>Psycho Path - Traverse City, MI</strong></td></tr><tr><td>Q</td><td><strong>Quack Grass Court - Riverview, FL</strong></td></tr><tr><td>R</td><td><strong>Roach Road - Haughton, LA</strong></td></tr><tr><td>S</td><td><strong>Satan’s Kingdom - Northfield, MA</strong></td></tr><tr><td>T</td><td><strong>This is It Road - Brevard area, NC</strong></td></tr><tr><td>U</td><td><strong>Uranus Road - Rocky Point, NY</strong></td></tr><tr><td>V</td><td><strong>Volleyball Ct - North Pole, AK</strong></td></tr><tr><td>W</td><td><strong>Widowmaker Drive - Park City, UT</strong></td></tr><tr><td>X</td><td><strong>Xanadu Street - Aurora, CO</strong></td></tr><tr><td>Y</td><td><strong>Yoda Lane - Chama, NM</strong></td></tr><tr><td>Z</td><td><strong>Zipper Road - Pilot Point, Texas</strong></td></tr></tbody></table></figure><p>But what makes any address stand out as a crazy address or a cool address? Sometimes it’s the words they use that make these addresses funny.

<p>Companies purchase national master address lists to use in many ways for many reasons. </p><p>Though some might assume the only reason to purchase a national address list is to blanket-mail or ship things to people not already in a company’s database, the lists are extensively used for asset location tracking, resource planning, market intelligence, operations optimization, business strategy, and decision-making. </p><p>Let’s take a closer look at the first non-mailing use case: asset location tracking.