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34 items tagged ”Special days”
Christmas traditions around Smarty
By Dan Lambourne, Brielle Paul on December 22, 2025
<p>Around the world, people celebrate Christmas in all kinds of ways. In <a href="https://www. smarty. com/global-address-formatting/iceland-format-examples"><u>Iceland</u></a>, it’s tradition to read books by candlelight on Christmas Eve. Christmas firework shows are a staple in <a href="https://www. smarty. com/global-address-formatting/el-salvador-format-examples"><u>El Salvador</u></a>. Families in <a href="https://www. smarty. com/global-address-formatting/australia-address-format-examples"><u>Australia</u></a> often spend Christmas Day playing cricket.
Around the World in 80 Days (with Smarty!)
By Kajsia McCoy, Bailey Hendrickson on October 2, 2025
<p>Phony passports. Runaway trains. Rogue elephants. Hot air balloons. Phileas Fogg dodged them all in the 1956 movie adaptation of Jules Verne’s novel, Around the World in 80 Days. </p><p>His race was against time. Today, your ecommerce business is running a race of its own; delivering quickly, accurately, and affordably across a world full of logistical landmines. </p><p>Fortunately, you don’t need a valet named Passepartout to guide you (although wouldn’t that be fun?!) </p><p>You just need Smarty.
Summer fun around the world!
By Trent Howell, Brielle Paul on July 4, 2025
<p>When the weather gets warmer and days grow longer, people around the world take time out of their busy lives to celebrate. In America, we celebrate our nation with the 4th of July, but other countries around the world also throw great summer parties!</p><p>This 4th of July, we’re looking forward to fireworks shows, family barbecues, neighborhood block parties, and Old Navy’s star-spangled clothing line, but around the US, there are plenty more festivities to take part in!</p><p>To attend the longest 4th of July parade in the nation, pack your bags for Alameda, California.
Solving paranormal address problems with Smarty®
By Kajsia McCoy, Bailey Hendrickson on May 3, 2025
<p>Ever feel like your address data is cursed?</p><p>Customers claim their packages never showed up. </p><p>Your CRM swears by an address that doesn’t exist. </p><p>Meanwhile, your checkout form mysteriously rejects a perfectly valid street name like it's possessed. </p><p>Healthcare claim denials, failed insurance verifications, suspicious fintech delays—something strange is definitely going on. </p><p>Instead of avoiding or running away terrified, we’re investigating the eerie and mysterious on Paranormal Day, May 3.
Cozy-cringe couture: Ugly Sweater Day
By Dan Lambourne, Bailey Hendrickson on December 13, 2024
<p>Just as wearing an “I voted” sticker has a time and a place, so too does the ugliest sweater you own. That’s right. It’s that time magical time when otherwise sensible adults deliberately dress like their grandmother's couch had a love child with a craft store explosion. </p><p>The beauty of Ugly Sweater Day lies in its delicious irony – the more you fail at fashion, the more you succeed at the holiday. It's the only day of the year when "Where did you get that hideous thing?" is a genuine compliment.
Be an address ninja
By Holly Joyce, Bailey Hendrickson on December 12, 2024
<p>We love ninjas!</p><p>Yes, we do!</p><p>We love ninjas!</p><p>How about you? </p><p> </p><p><i>crickets </i></p><p> </p><p>We know they’re out there. <br><br>BUT TODAY IS THEIR DAY, so even though these sneaky, highly-trained martial artists aren’t going to join our cheering throngs, we’ll celebrate them on National Day of the Ninja. <br><br>Why?</p><p>Because we’re ninja masters (sort of). </p><p>We’re really good at solving every address issue just like we believe our fellow shadow warriors would—silently running in the background, solving challenges with unparalleled speed and accuracy.
Computer Security Day
By Dan Lambourne, Bailey Hendrickson on November 30, 2024
<p>Here is a day to consider protecting sensitive data, whether it's names, addresses, social security numbers, telephone numbers, email addresses, driver's license numbers, passport numbers, financial data, or biometric records! Today's the day to double-check your systems and ensure accurate information management. </p><p>It’s Computer Security Day, baby! </p><p>2-factor authentication? Check. Fingerprint and facial recognition? Check. Passwords over 15 characters long with alternating capital and lowercase letters, symbols, and numbers? Check!</p><p>Your IT team is metaphorically making you double-pull on that yellow tab to ensure you’re strapped in securely.
Santa uses Smarty®
By Santa Buttons, Bailey Hendrickson on November 20, 2024
<p>HO HO HO! Merry Christmas, my dear friends,</p><p>I’m taking a minute from my busy toy-making and list-checking (twice) schedule to write you a letter. I know, I know, usually, it’s you and your lovely children writing ME letters, but I’ve loved seeing your efforts to get on the nice list this year and want to give you a peek into how I make the magic happen. </p><p>Because you made my heart feel warm even at the North Pole, I’m sharing the answer to my most asked question: "How do I deliver billions of gifts to people all over the world?” </p><p>The magic behind my sleigh rides? Hint: it's not the reindeer… I use Smarty.
Get more Black Friday & Cyber Monday sales using address data
By Kajsia McCoy, Bailey Hendrickson on November 12, 2024
<p><strong>Webinar recap:</strong> The holiday sales race is almost on, and if you’re not prepared with your checkout game plan, you might be left behind with a sea of cart abandonments and “Where’s my order?” calls. But fear not! </p><p>We recently held a webinar with address data experts Caroline Roweton and Brent Francom to talk about the ways bad address data can WRECK your holliday sales bump. </p><p>They covered 7 ways you can use address data tools like <a href="/products/us-address-autocomplete">autocomplete</a> and <a href="/products/us-address-verification">address verification</a> to crush the competition faster than a Black Friday doorbuster crowd will crush your beautiful holiday displays.
A spicy take on address autocomplete and verification
By Kajsia McCoy, Bailey Hendrickson on November 1, 2024
<p>Do you know what's more satisfying than watching address autocomplete perfectly fill out online forms? Absolutely nothing—except maybe biting into a warm cinnamon roll on National Cinnamon Day. </p><p>Mmmmmmm. </p><p><img src="https://d3jlqkabnnke2x. cloudfront. net/cinnamonroll4483360432f5fb9c. webp" alt="Warm cinnamon roll" width="448" height="336"></p><p>Speaking of warm and sweet experiences, today we're exploring how address autocomplete (when configured <i><strong>without</strong></i> best practices in mind) can turn from a delightful treat into a bitter disappointment and how address verification can save the day.
Boo! Scary street names in horror movies
By Kajsia McCoy, Bailey Hendrickson on October 16, 2024
<p>If you’re here, you appreciate a good horror movie, especially around Halloween time. </p><p>There are many different subgenres of scary movies: slasher, found footage, psychological horror, supernatural horror, monster, folklore, zombie, gothic fiction, paranormal fiction, and the list goes on and on for a frighteningly long time. </p><p>One thing all horror movies have in common is a scary setting. Maybe the trees are creepy and dead. Perhaps the house is rotting from the inside out. Sometimes, the location has historical significance with real and traumatic events.
National Smarties® Day
By Ben Roden, Bailey Hendrickson on October 2, 2024
<p>Well, whaddya know, it’s that time again: National Smarties® Day! You’re probably thinking, “I honestly can’t believe Smarty®, my favorite address verification company, has its own day celebrated on a national scale. ” And if you’re thinking that, let me congratulate you on your finely tuned instincts—the existence of such a day strains belief. <br><br>We’re talking about Smarties, the candy, people. You know, those tart, powdery discs that resoundingly answer the question, “What if chalk, but delicious?” Care to learn more about National Smarties Day? You’re in luck—there's plenty to unwrap.
The curse of the wrong address
By Kajsia McCoy, Bailey Hendrickson on October 1, 2024
<p>Nestled snugly in Orem, Utah, address experts huddle in a circle to hear the cautionary tale of the curse of the wrong address. The lights dim, and a hush falls among the group as the flashlight beam fractures in two, lighting the sides of an older man’s face. He clears his throat and begins…</p><p>Just days after Melissa Darnitall’s 17th birthday, a Victorian house went up for sale in the quaint town of Rolling Hills. Being historians by trade and visiting the city every year to experience what her mother called “the classic Halloween experience,” Melissa’s parents jumped to buy the property.
“Is water wet?” and other questions to ask today
By Dan Lambourne, Bailey Hendrickson on September 28, 2024
<p>Happy National Ask a Stupid Question Day! Today’s the day you get a free pass on asking dumb questions like, “Do fish get thirsty?” or “Why isn’t 11 pronounced ‘onety-one’?” We can’t stop people from teasing you until the cows come home (what time is that again?), but we <i>can</i> tell you it’s allowed on this day. In the US, Ask a Stupid Question Day’s default day is today, September 28, but it’s usually observed on the last school day in September. </p><h2>But why?!? Who started this nonsense?</h2><p>Teachers.
Pluto Demoted Day
By Andrew Townsend on August 23, 2024
<p>Astronomers and astronauts are obsessed with accuracy. (We’re not hating. So are Smarty® pantses. )</p><p>And for good reason, too. If you're sending a rocket to some point in space when you're moving, your target is moving, and the rocket is going to be affected by gravity and solar dust, the math and accuracy could be the difference between millions of dollars wasted and, quite literally, life or death. </p><p>For accuracy reasons, Pluto was reclassified from planet to dwarf planet. And that's OK.
Ah, relaxation station: Celebrating National Relaxation Day the relaxing way
By Dan Lambourne, Bailey Hendrickson on August 15, 2024
<p>In a world where we’re tethered to our phones, business work seeps into our home lives, and AI shoves information down our throats, it can be tough to just chill out. </p><p>Let’s set a cozier scene: You have nowhere to be, no mess to clean, no person to call, and no commitments to keep. You, my friends, are ready to relax, and it’s the perfect day to do so. For today, August 15, is National Relaxation Day. </p><h2>Relaxation techniques</h2><p>As fellow busybees, we understand that sometimes you just need to get things done.
Black Friday ready: Real-time ecommerce address verification
By Andrew Townsend, Bailey Hendrickson on July 26, 2024
<p>Don’t panic. We’re not telling you to set up your Christmas lights in July or tune into your favorite holiday station. We’re not crazy here (mostly). But also, do your thang. </p><p>What we ARE saying is that if you’re in ecommerce, you know just as well as Smarty does that you have to start prepping for those big holidays months in advance. Today is as good as any to see how setting up the right real-time address capabilities, like suggesting verified customer addresses as they type, can get your business in the black on Black Friday.
World UFO Day
By Dan Lambourne on July 1, 2024
<p>It’s a bird! It’s a plane! Wait, what is that thing? World UFO (Unidentified Flying Object) Day occurs on July 2nd each year, and we’re geeking out about it. If you’ve experienced close encounters with extraterrestrial forces, you wouldn’t be the only one. In fact, this goes back as far as the Puritans. <a href="https://www. history. com/news/americas-first-ufo-sighting">Diary records from John Winthrop in 1639</a> mention an incident involving 3 men in a row boat. “‘When it stood still, it flamed up, and was about three yards square,’ the governor reported, ‘when it ran, it was contracted into the figure of a swine.
World Juggling Day: Tips from Smarty’s jester
By Holly Joyce, Bailey Hendrickson on June 14, 2024
<p>It’s that time of year when we toss aside our fears and woes and throw our hands up in celebration; World Juggling Day is here. Whether you toss hacky sacs, bowling pins, flaming torches, or your cookies, juggling has been a long-standing form of fun, fitness, and flair. Let’s talk about this quirky holiday. </p><h2>History of juggling</h2><p>The history of juggling is rich and dates back almost <a href="http://www. juggling. org/books/artists/history. html">4,000 years. </a> In ancient Egyptian times, tombs shared depictions of juggling.
Star Wars Day
By Andrew Townsend on May 3, 2024
<p>One of the most popular and successful movie franchises—by far—is George Lucas' Star Wars. The impact Star Wars has had on the culture of the United States and the rest of the world is incredible. <br><br>From 1977 on, Hollywood has been producing large, fantastical blockbusters packed with practical and computer-generated special effects. Movies have started being considered based wholly on the merchandise they could sell. Toy laser swords have been selling like hotcakes, and every child finds themselves secretly trying to turn off the light from their bed using the Force.
International Be Kind to Lawyers Day
By Andrew Townsend on April 9, 2024
<p>Lawyers get a bad rap. </p><p>Lawyers have been around for a long time, and when you're this old, you're bound to collect your fair share of good and bad. It's true, ask your grandpa. </p><p>We've got records of people described as "lawyers" going back to ancient Greece, Rome, and the Byzantines. These first individuals were folks who were asked to speak for the accused because those under scrutiny were—understandably so—shaken up by the situation. It went from someone who was your friend and did you a favor by speaking on your behalf to someone who knew all of the laws, and you'd hire them to speak eloquently for you.
Avoid awkward moments with Smarty's accurate data
By Sawyer Hendrickson on March 18, 2024
<p>March 18 marks a bit of an awkward holiday: Awkward Moments Day. It's a day that celebrates those times that make you cringe, moments that make you face-palm, and stories that wake you up at 4 in the morning thinking, "Ugh! Why did I do that?" Although these moments can be uncomfortable, it's helpful to remember that everyone has them, and if they say they don't … We know they’re lying. </p><p>It's also helpful to remember that these embarrassing stories can help us learn and do better the next time around.
A fresh start: Clean Out Your Computer Day
By Trey Rutter on February 12, 2024
<p>In a world where the lines between digital and physical spaces blur, the health of our computers has a massive impact on our productivity and overall ability to perform well at work. </p><p>Clean Out Your Computer Day, observed on the second Monday of February, is the perfect opportunity to ensure that we declutter and optimize our virtual spaces. Just as we regularly clean our homes and offices, this day underscores the importance of maintaining a streamlined, efficient computer setup. </p><h2>The digital declutter: Where to start</h2><p>Starting with the basics, sift through your files and programs.
Learning from Marty McFly: Fixing bad data ripple effects
By Davin Perkins on October 21, 2023
<p>On October 21, we celebrate Marty McFly Day, dedicated to honoring the time-traveling teen's contribution to the world of time travel in the "Back to the Future" universe. In the spirit of this iconic day, we embark on a journey to learn from Marty's adventures and apply those lessons to address data quality in the business world. </p><p>Just as Marty's actions set off ripples through time, we'll explore how address data accuracy—or the lack thereof—can create a ripple effect with profound consequences.
Monster apocalypse: Your state's fate by street names
By Xan Johnson on October 17, 2023
<p>Halloween is just around the corner, and since we eat and drink addresses every day at Smarty™, we get into the spooky spirit by exploring the eerie and mysterious street names across the United States?</p><p>In the movie "Beetlejuice," saying the titular character's name 3 times would summon the chaotic and mischievous demon himself. </p><p>At Smarty, we have a theory. Like Beetlejuice, every haunting creature has a magic number, and whenever someone sends mail to a house on Vampire Road in Gallitzin, Pennsylvania, delivers pizza to Goblin Drive in Harrison, Arkansas, or navigates to Zombie Way in Moncks Corner, South Carolina, it brings each state closer to their own monster apocalypse.
Hobbit Day
By Andrew Townsend on September 22, 2023
<p>In the mystical and beloved land of Middle-earth envisioned by J. R. R. Tolkien, we find a powerful lesson encapsulated in the gentle beings of the Shire, the hobbits. As the world celebrates Hobbit Day today, we at Smarty™ take a moment to reflect upon the substantial parallels between Tolkien's humble hobbits and the fundamental principles steering the realm of address data intelligence. </p><p><img src="https://d3jlqkabnnke2x. cloudfront. net/EWVdvH75wDvvujrrSpdLAeJy0he6p6Oj1m2dccjXT8SVih8I04esdk6PHLMwI1M1NYMhrtdk5mSOh1hhJSFW7yySfE9Psv3E39WiR5ovQOlRwnzeiwJneVJwTaKBkgFqIFVbjcEeN8kVRzQ89b019f178eb8d8c4a.
Celebrate World Wide Web Day
By Andrew Townsend on August 1, 2023
<p>World Wide Web Day on August 1 celebrates the birth of the World Wide Web and its significant impact on modern society. </p><p>While the Internet and the World Wide Web are not the same (the Web refers to a web of linked pages via hypertext links while the Internet refers to the exchange of information by people on their own computers), the World Wide Web played a crucial role in making the internet accessible and user-friendly to the general public. </p><p>Let's explore how the advent of the Internet and the World Wide Web have improved address validation and geocoding.
Celebrating Laser Day and the precision of modern technology
By Andrew Townsend on July 6, 2023
<p>Every July 11, technology enthusiasts, scientists, and curious minds come together to celebrate a milestone in the annals of scientific achievement - Laser Day. On this day in 1960, Theodore Maiman first operated the laser, introducing the world to a tool that would significantly shape industries, from manufacturing to healthcare. </p><p>At first glance, lasers and processes like address validation, geocoding, address enrichment, and address autocomplete may appear worlds apart, relegated to vastly different domains.
Captain Picard Day: Validation insights from Jean-Luc himself
By Andrew Townsend on June 16, 2023
<p>As a distinguished leader, diplomat, and explorer in the Star Trek universe, Captain Picard's legacy extends far beyond the realm of science fiction enthusiasts. In 2007, fans decided to bring a piece of Star Trek lore into reality: Captain Picard Day. </p><p>This 'holiday,' first introduced in the Star Trek: The Next Generation episode "The Pegasus," is an annual celebration observed on the Enterprise by its youngest crew members. </p><p>The date mentioned in the episode is <a href="https://www.
Welcome to the Twilight Zone of address data
By Andrew Townsend on May 11, 2023
<p>Picture this. </p><p>You're traveling through another dimension, a dimension not only of sight and sound but of mind. A journey into a wondrous land whose boundaries are that of imagination. That's the signpost up ahead - your next stop, the Twilight Zone!</p><p>Can you hear the 🎵 dee dee dee doo dee dee dee doo 🎵?</p><p><img src="https://d3jlqkabnnke2x. cloudfront. net/blackandwhiteabstractswirlingbackground350263a6becb3862. webp" alt="Abstract black and white swirl" width="350" height="263"></p><p>That is the familiar introduction to a show that would boggle our minds and twist reality as we know it.
The connection between clean address data and the environment
By Andrew Townsend on April 18, 2023
<p><a href="https://www. youtube. com/watch?v=WqOvgqT-Kys">Earth Day</a> is celebrated every year on April 22, raising awareness about environmental issues and encouraging people to take action to protect our planet. </p><p>But have you ever considered the connection between <a href="https://youtube. com/shorts/2kH6PDFFZ9I?feature=share">Earth Day</a> and clean address data?</p><p>You probably haven't. But don't worry, because we have. </p><p>Let's take a look at the importance of maintaining clean and accurate address data and how it can contribute to a healthier environment.
America's spookiest streets
By Andrew Townsend on October 27, 2022
<p>Tis the season to know “it’s coming from <a href="https://www. youtube. com/watch?v=b3spBgGVcmw">inside the house</a>,” but you still stay in the house. It’s the time of year <a href="https://www. youtube. com/watch?v=wys2Ot4yLTg">when teenagers are alone in their convertible at makeout peak</a> while there’s a monster on the loose. The air is getting chilly, the leaves are falling, and people are moving into known haunted houses without a care in the world. </p><p>So, it just makes sense that we should look at some address data.
When the stars of geekdom align
May 23, 2015
<h2>A convergence of holidays</h2><p>It's almost Memorial Day, a time when most of us take a little extra time to relax. For a lot of us, it signals the start of summer; it comes around the time most school years end, and in warmer places, pools start to open after Memorial day. It's a day of barbeques and soda and chips and lots of other things. </p><p>But this year is special. Get out your limited-edition comics and author-signed fantasy novels. Throw your polyhedral dice on the tabletop.
Will Disney's ownership of Star Wars cause fans to 'Let it Go?'
May 4, 2015
<p>Here at Smarty, we enjoy our geekery. All of us indulge in pop culture to some degree, and while we all enjoy different flavors of said pop culture, there's at least one we all agree on without question:</p><p>Star Wars. And that means that May 4th is a pretty crucial holiday for us. Hopefully all of you are celebrating in some way. We celebrated by buying tickets to go see Avengers: Age of Ultron together as an office. It's another Disney property. . . and it's part of the reason this article was written.