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35 blog posts tagged "Geocoding"

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By Ryan Muir on June 9, 2025
Address verification is an essential tool that property insurance companies should use when analyzing risk. Perils are often associated with potential hazards located on or near a property, but they can also be tied to the general area a property is in. Verifying addresses ensures that a policy falls within a covered area, which is vital for both an insurance company and their customers. To start, the insurance policy premium needs to be priced for the property's actual location. Otherwise, a premium could be mispriced because of a misclassified risk area.
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December 10, 2024
We're happy to announce a recent partnership with EigenRisk, an insurance technology firm. Below, you will find the announcement they published on their site:ANN ARBOR, MI, December 05, 2024—EigenRisk®, a leading provider of catastrophe risk management solutions, today announced a new agreement with Smarty, a preeminent provider of address data solutions. The agreement will make Smarty’s address location intelligence and geocoding resources available through the EigenPrism® catastrophe risk management platform.
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By Ben Roden on November 7, 2024
If you’re reading this, you already know that real estate risk management is a fickle mistress. One second, you think you’ve figured out the perfect equation to ensure that the property you’re investing in is going to be a sound investment; the next, you’re crunching the numbers, finding new information, and questioning every financial decision you’ve ever made and wondering if you should actually start a career as a dog food taster. Put the spoon of dog food down. You’re doing just fine. Assessing real estate risk before purchasing a condo, apartment complex, brick and mortar location for your next retail adventure, or even when looking to insure said properties, is tricky.
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By Andrew Townsend on September 20, 2024
Nerds. While programmers/coders/engineers are extremely clever, we've found they may not fully understand addresses. Sure, they're ready to talk about variables, loops, arrays, the scope of stuff, callbacks, hosting, events, overloading, pattern matching, packets, elements, and more. But if you point out that most house numbering starts at "1" and not "0," their heads may explode. We've worked with quite a few developers and helped them understand the facts around address data, beginning with our own engineers.
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By Ryan Muir on September 13, 2024
84% of customers say the experience a company provides is as important as its products or services, according to a Salesforce report. Over the past decade, the insurance market has become saturated with endless products and options. Buyers have adjusted and evolved in response to the buffet of insurance options, becoming more sophisticated and specific in what they need and want. To keep these sophisticated buyers at your insurance smorgasbord rather than the other guys’, it’s essential to understand their new and improved expectations.
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By Ryan Muir on September 5, 2024
Remember that phrase we all used in middle school, “Well if you love it so much, why don’t you marry it?” Well, we couldn’t agree more. Address data and insurance claims have been partners in an ever-evolving landscape of technology and property for years. Insurance claims rely on geocoding to find the exact location, and property data is used to assess the property's condition and attached amenities before losses. Efficiently deploying adjusters and accurately assessing damage is impossible without accurate address data.
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By Andrew Townsend on September 3, 2024
We had a sit-down with Smarty crew members, Caroline Roweton, Associate Product Manager, and Landon Fackrell, Software Engineer, and delved into Smarty's innovative new Excel plugin. This powerful tool makes address validation easier than ever, allowing users to clean and verify their address data directly within Excel. With a focus on simplicity and efficiency, Caroline and Landon talked about the features and benefits of the plugin, demonstrating how it can save time and enhance data accuracy without any need for coding.
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By Ryan Muir on August 26, 2024
Insurance customers expect quick and customized service and immediate responses in their interactions. Smartphones, online transactions, and digital communications rule the world. Yet, the policy issuance for insurance can be extremely slow and painful. This is due primarily to the fact that accuracy matters so much regarding customer data, and this data takes a while to curate and process. So, how do insurers streamline claims processing while maintaining the highest accuracy levels?Speed and ease go togetherThe quick answer is "automation and digitization.
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By Andrew Townsend on August 23, 2024
Astronomers and astronauts are obsessed with accuracy. (We’re not hating. So are Smarty® pantses. )And for good reason, too. If you're sending a rocket to some point in space when you're moving, your target is moving, and the rocket is going to be affected by gravity and solar dust, the math and accuracy could be the difference between millions of dollars wasted and, quite literally, life or death. For accuracy reasons, Pluto was reclassified from planet to dwarf planet. And that's OK. Sometimes, reclassification and reassessment are needed if we really care about accuracy and precision.
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By Ryan Muir on August 20, 2024
For underwriting efficiencies and commercial insurance success, the accuracy and reliability of data are crucial. Accurate data improves the risk assessment process and optimizes the overall workflow, saving both time and money. Leveraging Smarty's high-quality address data solutions, precise rooftop geocoding, address verification with PUIDs, and address autocomplete provides a significant advantage in improving insurance underwriting processes. The significance of a single rooftop geocoding vendorTraditional geocoding cascades pose challenges.
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By Andrew Townsend on August 2, 2024
Webinar recap: We recently hosted a webinar that featured a detailed demonstration of our Excel plugin for address validation, showcasing its powerful capabilities. If you use Excel and need to validate addresses, this is for you. Introducing the Excel pluginOur Excel plugin is designed for simplicity and ease of use, allowing users to validate addresses without any coding skills. By highlighting a range of addresses, the plugin batches them, sends them to Smarty, and returns formatted data directly in the spreadsheet.
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By Brent Francom on July 31, 2024
The U. S. homeowner’s insurance segment is facing unprecedented challenges, marked by the worst underwriting results since at least 2000. According to a recent report by AM Best, the segment experienced a staggering $15. 2 billion underwriting loss in 2023, more than double the losses seen in the previous year. They credit this dramatic increase in insured losses primarily to population migration into areas where weather-related events occur more frequently, coupled with rising urbanization and development in regions susceptible to natural perils.
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By John Hickey on July 29, 2024
Up until now, SmartyKey®, a persistent unique identifier for all 210+ million addresses in Smarty’s database, has only been available to customers who purchased US Master Address List or geocoding products. We’re happy to announce that, as of today, it's also available at no extra cost with US Address Verification. Yippee!But … what is SmartyKey?SmartyKey is the persistent, unique identifier of your dreams. It remains constant through address changes and is available for USPS and non-USPS addresses.
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By Andrew Townsend on May 3, 2024
One of the most popular and successful movie franchises—by far—is George Lucas' Star Wars. The impact Star Wars has had on the culture of the United States and the rest of the world is incredible. From 1977 on, Hollywood has been producing large, fantastical blockbusters packed with practical and computer-generated special effects. Movies have started being considered based wholly on the merchandise they could sell. Toy laser swords have been selling like hotcakes, and every child finds themselves secretly trying to turn off the light from their bed using the Force.
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By Trent Howell on April 10, 2024
PROVO, Utah, April 10, 2024 – Smarty, the address data intelligence leader, announces today the launch of US GeoReference Data, a set of updates to Smarty's US Address Enrichment solutions. US GeoReference Data is a cloud-native solution that will allow organizations to append the geographic data found in U. S. Census Block and Tract information into accurately geocoded addresses. Smarty’s US GeoReference Data offers a simple and rapid solution for accessing essential geographic details such as Census Blocks, Tracts, location names, statuses, and additional Census ID information—mirroring the capabilities of the FFIEC Geocode tool.
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By Andrew Townsend on March 27, 2024
In a recent webinar, Berk Charlton, Chief Product Officer at Smarty™, provided an in-depth look at our industry-leading address intelligence suite designed to provide highly accurate geocoding and address validation. Here are the main points Berk covered during the session:Comprehensive product suite: Smarty offers a wide range of products, including address validation, rooftop geocoding, global address auto-complete, and address data enrichment. These tools are designed to handle various aspects of address management and enhancement in industries from Insurance to Healthcare to Telecom and more.
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By Sawyer Hendrickson on March 18, 2024
March 18 marks a bit of an awkward holiday: Awkward Moments Day. It's a day that celebrates those times that make you cringe, moments that make you face-palm, and stories that wake you up at 4 in the morning thinking, "Ugh! Why did I do that?" Although these moments can be uncomfortable, it's helpful to remember that everyone has them, and if they say they don't … We know they’re lying. It's also helpful to remember that these embarrassing stories can help us learn and do better the next time around.
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By John Hickey on February 14, 2024
Webinar recap: In a recent webinar, we showed how address data tools help managers improve business performance in the following areas:Network PlanningAsset ManagementCustomer Acquisition and RetentionData BlendingMail and Parcel DeliveryFraud Reduction1. Network planningAccurate address data plays a critical role in overcoming network planning challenges. We presented solutions at each of the following steps in the network planning process: Clean existing address data with US Address VerificationKeep incoming data clean with US Address AutocompleteMap all addresses using our US Master Address List and hyper-accurate US Rooftop GeocodingAdd context to maps with enriched US Property DataAnalyze, get spatial insights, and make confident business decisions 2.
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By Trey Rutter on February 12, 2024
In a world where the lines between digital and physical spaces blur, the health of our computers has a massive impact on our productivity and overall ability to perform well at work. Clean Out Your Computer Day, observed on the second Monday of February, is the perfect opportunity to ensure that we declutter and optimize our virtual spaces. Just as we regularly clean our homes and offices, this day underscores the importance of maintaining a streamlined, efficient computer setup. The digital declutter: Where to startStarting with the basics, sift through your files and programs.
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By John Hickey on January 15, 2024
In the fast-paced and competitive world of telecommunications, where high customer expectations and intense rivalry prevail, the strategic use of address data intelligence, including geocoding and address verification, is increasingly essential. For professionals in the telecom sector, understanding and utilizing these tools can significantly streamline operations, enhance customer satisfaction, and drive business growth. This article delves into how Smarty's address data solutions address common pain points in the telecom industry.
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By Trent Howell on December 18, 2023
December 18, 2023 - SAN MATEO, Calif. and PROVO, Utah – Guidewire (NYSE: GWRE) and Smarty™ announced that the new Built by Guidewire Smarty integrations are now available to ClaimCenter and PolicyCenter Cloud users in the Guidewire Marketplace, enabling insurers to enhance property risk analysis. Smarty’s suite of cloud-based address data intelligence solutions helps insurers analyze risks with accurate property attributes, geocodes, and addresses. Its US Rooftop Geocoding solution rapidly delivers the exact location of a structure on a property, enabling insurers to more accurately gauge a property’s risk level.
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By Brent Francom on November 9, 2023
Software in the healthcare industryIn our previous post, we diagnosed the problems associated with having bad address data in the world of healthcare. If you would like to go over those again, or if you stumbled upon Post 2 before Post 1, you can read about those problems here. In this second installment, you'll learn about the solutions to those problems from a software development standpoint. As you may already know, the healthcare system often relies on robust software systems to keep patient’s electronic health records and billing in the same place.
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By Andrew Townsend on November 2, 2023
Geocoding is converting a physical address into geographic coordinates with latitude and longitude. Accurate geocodes are critical for many applications—routing deliveries, analyzing insurance risk, mapping utilities, and more. In a recent webinar, Smarty's customer service specialist, Ben Rivera, outlined best practices for maximizing geocode accuracy using our APIs and tools. Here are some of the key takeaways:The problem of inaccurate geocodes Many common geocoding services provide ZIP Code or centroid-level accuracy at best.
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By Ryan Muir on October 27, 2023
In the wake of disasters like catastrophic weather events, wildfires, and other incidents, the significance of property and casualty (P&C) insurance claims agents and adjusters becomes essential. Their role is pivotal, yet often challenging, as they navigate the aftermath to assess damages, estimate repair or replacement costs, and process insurance claims. Claims agents and adjusters often face difficulties deploying to areas affected by disasters and obtaining accurate information amid chaotic circumstances.
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By Trent Howell on August 22, 2023
August 22, 2023 - PROVO, Utah - Smarty, the location data intelligence leader, has secured its place as a finalist in the prestigious 2023 SaaS Awards program, competing in the category of Best SaaS Product for Shipping, Inventory or Vehicle Logistics. Now celebrating its 8th year, the SaaS Awards continues to recognize and honor outstanding SaaS innovations from all corners of the world. Entries from hundreds of companies spanning North America, Canada, Europe, the Middle East, and Australasia were received.
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By Ryan Muir on August 3, 2023
Hey, web developers! Ready to enhance your address forms and provide a seamless user experience? In our new ebook, "Magical Benefits of Address Autocomplete," we explore valuable insights and implementation tips to transform your checkout and make address entry the easiest thing they'll do all day. Click here to download the ebook and learn more, or read on to get a preview of what the ebook offers. Let's discuss how reverse geocoding and address autocomplete can work together to facilitate zero keystroke autocomplete.
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By Andrew Townsend on August 1, 2023
World Wide Web Day on August 1 celebrates the birth of the World Wide Web and its significant impact on modern society. While the Internet and the World Wide Web are not the same (the Web refers to a web of linked pages via hypertext links while the Internet refers to the exchange of information by people on their own computers), the World Wide Web played a crucial role in making the internet accessible and user-friendly to the general public. Let's explore how the advent of the Internet and the World Wide Web have improved address validation and geocoding.
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By Wes Arnold on August 17, 2022
QGIS is an open-source GIS (geographical information system) platform that helps millions of users throughout the world map, visualize,and share geographic information. Use cases range anywhere from mapping water usage to selecting new retail store locations. It's a highly capable tool for GIS professionals, and it's free. Because QGIS is open source, individuals and organizations are free to build and offer plugins to help users accomplish specialized tasks. This extensive library of plugins offers users a wide range of tools that allow them to build maps for very specific needs.
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By Trent Howell on June 22, 2022
Smarty unveils unmatched QGIS geocoding accuracy with release of geocoding plugin - US addressPROVO, UT - June 21, 2022 - Smarty, a leader in location data intelligence, announces today the release of their QGIS Geocoding Plugin for US Addresses to provide an easy way for users of the popular GIS software platform to validate, standardize, and convert addresses to their latitude and longitude coordinates (geocodes). The plugin allows manual address entry as well as batch geocoding via CSV. Millions of people worldwide use QGIS to map, visualize, and share geographic information.
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By Davin Perkins on June 9, 2022
In our ebook, 8 Questions to Ask When Selecting a Geocoding API, we break down the key features to look for in a geocoding provider and what questions you should ask vendors so you know you’re choosing the solution that will work best for your business. In this article, we dive into whether you should look for a geocoding provider that also offers address autocomplete and reverse geocoding. Validated address autocompleteAddress autocomplete is a form feature that pre-populates address information to users as they’re typing an address into a form.
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By Davin Perkins on June 3, 2022
On-premise vs. the cloud is a constant debate when it comes to software purchases. Geocoding software is no different. How your geocoding solution is deployed can greatly impact both the performance and the cost. In our ebook, 8 Questions to Ask When Selecting a Geocoding API, we talk about the pros and cons of on-premise and cloud-based geocoding options, as well as other key features to consider. In this article, we’ll summarize why on-premise versus cloud-based matters, and touch on another deciding factor for your API purchase: third-party basemaps.
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By Davin Perkins on May 25, 2022
The right geocoding API can help your business reduce costs and increase profits through accurate location data. But how do you know if a service can handle your data needs? Capacity and speed are two key topics to consider when comparing geocoding services. You can find out more about all the questions you need to ask in our ebook, 8 Questions to Ask When Selecting a Geocoding API by clicking the link here:API capacity and speed: What you need to knowThe higher the capacity and faster your geocoding API works, the faster you can utilize that address data and make money.
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By Davin Perkins on May 17, 2022
If you’ve made it to this blog, you’re clearly interested in taking advantage of location data and geocodes. Welcome to the club—we’re so happy to have you!Not all geocoding APIs offer the same levels of service and accuracy. That’s why we wrote an ebook all about how to choose the right geocoding provider. In this article, we’ll summarize two points from the ebook: How are no-matches handled and are sub-address geocodes offered?How are no-matches handled?First things first—what do we mean by “no-match?” A no-match is the result when a geocoding service can’t find a match for the address you entered.
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By Andrew Townsend on May 12, 2022
Geocoding can unlock valuable business intelligence that is hiding in your address data. But how do you know what level of geocoding you would benefit from the most? Do you need rooftop data? Or maybe you just need parcel data? What about ZIP 9 geocodes?These are the questions Adam Charlton, one of Smarty's genius geocoding developers, set out to answer in his recent webinar. What is geocoding?Geocoding most typically means appending a latitude and longitude to a named location like an address.
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By Davin Perkins on May 10, 2022
Choosing the right geocoding service is the first step toward unlocking better location intelligence and helping your organization make more strategic decisions. From our ebook, we’ll cover two key questions to ask when choosing a geocoding API:Does the API include address validationHow accurate are the geocodes?Question 1: Does the geocoding API include address validation?Fitness advocates are fond of saying things like “Abs are made in the kitchen” and “Fuel your body for success. ” Our kitchen still hasn't produced any abs, but they’ve got one thing right, if you put garbage in, you’re going to get garbage out, even when it comes to geocoding!The data you get from any geocoder is only as good as the data you put into it.

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